Pegler Yorkshire’s BRITA Filter Tap Returns to KBB

KBB 2008 saw Pegler Yorkshire displaying a comprehensive range of its taps, mixers and showers and as well as new products launched for the first time, others made a triumphant return to KBB – in particular a working model of the Francis Pegler BRITA Filter Tap.

KBB 2006 was the launch pad for the very first range of BRITA Filter Taps from Francis Pegler and now two years on, with the tap water versus bottled water debate intensifying, the demand and interest in this product has never been greater.

Everyone knows the benefits of staying hydrated, but questions are being raised over if bottled water is the best way to do it. Consumers in the UK are currently spending over £2 billion a year on bottled water, when we all have easy accessible drinkable tap water at our fingertips.

Dame Yve Buckland, Chairwoman of the Consumer Council for Water Group has categorically said there is no health advantage to drinking bottled water over tap and for most of us; the choice is simply one of personal taste and preferences.

In the debate between bottled water versus tap water, the Francis Pegler BRITA Filter Tap offers a third way – by taking the perfectly safe drinking water from the tap and using BRITA know-how to deliver that fresh filtered water taste that people have come to love so much.

The tap itself features ceramic disk technology, ergonomic design and smooth, precise controls. The BRITA filter cartridge will last on average for 3 months or 500 litres of water. To assist users further, a lifetime filter indicator that changes from green to amber to red when the cartridge needs changing is included on all models. The cartridges are easy to change – a simple twist action is all that’s required to do the job.

All Francis Pegler BRITA filter taps come with a comprehensive five-year guarantee, in a quality chrome finish and are easy to install using push-fit connections.

Pegler Yorkshire’s Mike Dickinson says the product development of the range was the result of two companies with a vision: 'No one questions BRITA’s dominance of the UK water filter marketplace but the company needed a strong partner to support the product development of the delivery point – the tap.

'Pegler Yorkshire has been a leader in the production of taps for many years and the quality of our products is acknowledged as second to none. The combination of BRITA’s water filter ‘know-how’ and Pegler Yorkshire’s expertise in producing high quality flow control mechanisms has resulted in an exceptional range of products to meet the demand for instantly available BRITA filtered water.'

The range has been manufactured to the most testing of standards and all three models are WRAS approved to comply with Water Regulations. The BRITA cartridge uses uses BRITA technology to deliver genuine BRITA filtered water. It utilises dual ingredients – activated carbon which reduces chlorine, organic impurities and improves clarity – whilst ion exchange resin dramatically reduces water hardness, which causes scale and scum in hot drinks as well as heavy metals such as lead, copper and aluminium.

Web: http://www.pegler.co.uk