Twyford is First Major Bathroom Manufacturer to Partner Planit Fusion

Planit International has incorporated the entire Twyford Bathrooms catalogue into its Fusion design and visualisation software, underlining the company's investment in this fast-growing area of the KBB market.

‘We are very excited at reinforcing our activities in the bathroom market with the inclusion of the whole range of products from this leading brand,’ says Planit International managing director Alastair McPheat. ‘An iconic name with a business heritage of nearly 160 years, Twyford is the first choice for many Planit Fusion users and as such, the catalogue is a very important addition.’

One of Twyford's key account merchants Graham has steadily increased its utilisation of Planit Fusion throughout its showrooms, so it makes sense to have all Twyford products supplied to the company available on the system.

‘With the use of Planit Fusion continually expanding in the KBB market, we recognised the importance of including all the Twyford and Twyford Pure portfolio of products on the system,’ explains marketing communication manager Karen Jervis. ‘We shall be working closely with Planit International to incorporate all the new suites we launched at KBB 2008.’

‘Twyford is the first major bathroom manufacturer to have all its products on the system, which is a huge advantage for us. Our customers will now be able to create truly inspirational bathroom designs using any products from our current range - including Encore which has only just been launched.’

Twyford recommends the benefits of Planit Fusion to all of its customers because it recognises the system to be the most up-to-date on the market today.

‘This partnership with Planit International provides a much wider audience with access to all of our products,’ says Karen. ‘Customers can see what they are getting before they buy and the 3D visuals for bathroom design are a vast improvement on the generic images available until recently. ‘This can only have a positive effect on Twyfords business prospects.’

Tel: +44 (0)1233 635566
Web: http://www.planitsoftware.com

Web: http://www.twyfordbathrooms.com