kbbreview EXPO Proves Twice as Attractive

With two great events under one roof, kbbreview EXPO and the kbbreview Awards, London's ExCeL looks set to be at the heart of the bathroom and kitchen industries for 2009.

The return of kbbreview EXPO to London's multi award-winning exhibition venue coincides with the 15th anniversary of the Awards and, with announcements of a whole host of new initiatives for the show, EXPO 2009 will be building on the success of those previous years and tackling the key industry matters - as well as providing the most accessible and effective way to do business.

EXPO's event director, Patrick Taylor, is delighted with the interest shown already in the 2009 show: ‘Our early commitment and planning of a number of added extras, such as VIP networking packages and a structured marketing support programme for each of our exhibitors has led to a flurry of sales activity.’

Still reaping the benefits of a successful 2007 show, amongst those companies already signed up to showcase its latest luxury bathroom products is Merlyn UK and managing director, Dana Davies, explains why: ‘EXPO 2007 worked extremely well for Merlyn. Not only did it give us a fantastic sales platform but we were very encouraged by the positive feedback from both existing and new retail customers, specifiers, architects and developers.’

As well as the business opportunities created through the 2007 EXPO and the access it offered to the widest range of expertise, it seems that the continued location of the show at London's ExCeL - the heart of the Thames Gateway - is another deciding factor in the early interest for 2009. Winner of a string of awards, including 'Exhibition Venue of the Year 2007', research* has shown that ExCeL's ease of access and excellent onsite facilities make it the best venue, when compared to the likes of the NEC, Earls Court, Wembley and Olympia.

Full show details, including a programme of interactive events will be announced in the run-up to the EXPO and details can be found at http://www.kbbreviewexpo.com.

For details on exhibiting at the event, contact Mark Pearson on MarkPearson@dmgworldmedia.com or call 0208 515 2139.

*Research conducted by Vivid Interface over three months, across trade and public events. Sample size: 1,166.


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