Welcome to THE K&BZINE News 8th April 2004

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UK Leader Hotpoint Renewed with £60m Investment in Brand, Products and Promotion

At a major presentation last week in London for over 500 trade customers, Hotpoint's distinctive new brand direction and comprehensively re-engineered range of products were revealed, as well as plans for a related £11 million marketing campaign and a major financial commitment to become one of the leading sponsors of the children's charity ChildLine and its 'Safely to 18' campaign.

A multi-million pound rejuvenation of Hotpoint, Britain's long-established number one home appliance brand, has been unfurled by its owner Merloni Elettrodomestici, Europe's third largest 'white goods' producer. The familiar British brand and its products have been thoroughly reviewed, resulting in a wide-ranging investment aimed at reinforcing its market leadership in the UK, the largest European market for 'white goods'.

Speaking at the launch, Merloni Elettrodomestici UK's Chief Executive Marco Milani said:
‘Hotpoint is the UK's favourite domestic appliance brand. To many people, it means hardworking and reliable appliances they can trust, but Hotpoint needs to reflect more accurately modern Britain and that calls for a fresh approach to appeal to a new generation of consumers. In the last two years we've been working hard and providing the investment to chart a clear and successful future for Hotpoint. This is the biggest initiative the UK white goods industry has ever seen; we're passionate about the challenge of transforming attitudes towards the sector.’

Under the theme of ‘Designed for the real world’, Hotpoint has been evolved to build on its traditional foundations as one of the UK's most familiar brands. A regular Readers Digest Poll has placed it first among the most trusted appliance brands for each of the last four years, while another recent survey revealed Hotpoint as one of the top five brands that British consumers ‘could not live without’ (source: Martin Hamblin GfK, Jan 2004).

The outcomes of a year-long development project include a new logo and brand identity, as well as advertising themes devised to position Hotpoint at the heart of real British homes. As UK Marketing Director Neil Tunstall (pictured) explains, ‘Our new identity expresses clearly and simply that our products have been designed for the real world. It's a break with the past, signalling modernity and change, but unequivocally confirms our association with strength, reliability and real consumer benefits. We see this as a confident statement of leadership, in which the consumer can continue to trust.’

In addition to £27 million invested at its Peterborough headquarters site in refrigerator production and a state-of-the-art customer service centre, Merloni Elettrodomestici has spent £6 million at the Kinmel Park washing machine factory, near Rhyl in North Wales, to begin manufacturing an entirely new range of ‘super silent’ appliances. A new motor system has drastically reduced the noise level when washing and spinning. The new machines also feature advanced electronic features and the ability to handle ‘hand wash only’ woollens.

At Yate, near Bristol, a £15 million investment in modernising the assembly process has allowed the development of an all-new, more energy efficient range of vented and condensing tumble dryers, capable of handling up to 7 kilogram loads of laundry. At the Blythe Bridge site, near Stoke on Trent, the Group's cooker factory is benefiting from a further £2 million of new investment.

Hotpoint says that it is the UK market leader in domestic appliances with a 16.5 percent market share, almost twice that of the nearest competitor. With an installed base of more than 15 million appliances in 10 million homes, British families are more likely to have a Hotpoint than any other brand.


Coming soon: Hoover Built-in Generation Future

T
he Hoover roundel will soon be seen fitting in all around the kitchen with the UK launch of Hoover built-in appliances. The comprehensive range is being unveiled at two, three-day events in June, when the big name with a strong heritage enters the premium market with a number of design firsts in the industry.

Marketing & Sales Director, Maurizio Severgnini, commented: ‘Hoover entry into the built-in sector and our unique offer will bring about a radical shake-up to the built-in market. Our products are classically styled with a contemporary edge and will offer real consumer benefits that provide added value, giving retailers the opportunity to trade up.’

You can see the full line-up of cooking, cooling and home laundry appliances at The Lowry, Manchester from 8-10 June or at The Imagination Gallery, Store Street, London from 22-24 June. For more information, contact Heather England or Lisa Jones on 0151-334 2781.

Hoover-Candy is a Corporate Member of the KBSA.

Web: http://www.hoover.co.uk


REPIC Celebrates Launch Success

The UK’s largest producer compliance scheme for waste management of electrical products celebrated the signing of its 36th Founder Member last week.When the 31st March deadline for Founder Members to join expired, REPIC Limited had 36 member companies on board – and is still recruiting.

It now represents over 70 per cent of the major appliance, small appliance and consumer electronics markets. It also has ICT and lighting companies. The Company will, on a contract basis, meet producers' responsibilities under the Waste Electrical and Electronic Equipment Directive, which requires them to finance the recovery and recycling of all end of life product.

At its first meeting, the Board of REPIC unanimously elected Uwe Hanneck, CEO of BSH Home Appliances Ltd, as its Chairman.

REPIC is urging the government at Whitehall meetings in the next two weeks to agree the financing of both historical and future waste through a separate environmental handling fee charged to consumers when they purchase products.

‘It's the most sensible way to cover the cost of a forty year span of product made before the directive comes into effect,’ said Mr Hanneck.

‘We've got product over 20 years old entering the waste stream now, and we'll still be dealing in 20 years' time with product made this year,’ he added.

Mr Hanneck pointed out: ’REPIC is a very fast moving organisation. We agreed to form our company last November, registered it in December, held our first General and Board meetings in March and will open for business in two weeks' time. REPIC is by far the largest compliance scheme - and it's special because it's run for producers by producers.’

Although the Founder Member list is now closed, companies will continue to be welcomed into REPIC as general members, who will have the right to vote in Product Sector Committees which advise the Board and Chief Executive.

The following are the Founder Members of REPIC:
Hoover Candy, Philips, BSH, B&W Loudspeakers, Numatic, Glen Dimplex, Merloni, Magimix, Karcher, Beko, Kohler Mira, Alba, De’Longi/Kenwood Groupe, SEB, Smeg, In-Sink-Erator, Whirlpool, Sony, Sanyo, Panasonic, Bose, Gorenje, Haier, Meyer Salton, Hitachi, Toshiba, D&M Holdings, Sharp, Conair, ElcoBrandt, JVC, Imetec IQM, Electrolux, Arcam


Tile Association Advert Gets up the Nose of Carpet Industry

A complaint from The Carpet Foundation which objected to magazine advertisements for the Tile Association have been partially upheld by the Advertising Standards Association (ASA). The advertisement featured an illustration of a small boy, standing on a carpet that contained two insects, coughing. The advertisement contained the text 'Don't let carpet bugs get up your nose ... replace your carpet with hygienic ceramic floor tiles'.

The complainants challenged whether the advertisement:
1. misleadingly implied that carpet contained insects which could be inhaled and cause health problems;
2. misleadingly implied that ceramic floor tiles were more hygienic than carpet and
3. was likely to cause unnecessary alarm to consumers.

Adjudication:


1. Complaint upheld

The advertisers asserted that the advertisement contained no reference to asthma and that the house-dust mite was a recognised allergy in its own right. They sent a copy of the National Asthma Campaign research consultation paper, 2002; the consultation paper stated that children could be allergic to house-dust mites. They stated that the Environmental Association for the carpet industry (GUT) stated on its 2003 website that 'in our domestic environment, mites are moreover found on upholstered furniture and also in fitted carpets'.

The advertisers asserted that the carpet industry itself acknowledged the existence of dust mites and the problems that they could cause. They sent website excerpts for a product, which had recently received accreditation from the Allergy Foundation, that eradicated dust mites in carpets and referred to formulations that claimed to provide long lasting control over dust mites that were suitable for use on carpets.

The advertisers also sent an extract from a vacuum cleaner manufacturer's website; it stated that dust mite faeces could cause severe allergic reactions and to reduce that threat consumers should regularly use a hypoallergenic vacuum cleaner. They also sent an article, that appeared in Asthma News, which included a list of measures that people could take to reduce their exposure to house dust mites and invited readers to consider replacing carpets with smooth flooring. The advertisers also sent pages from a BBC News website which contained an article entitled 'Carpets blamed for asthma'.

The Authority noted from several documents submitted by the advertisers, dust mites were most prevalent in soft furnishings and beds, because those were the areas where human respiration would provide sufficient moisture for house-dust mite survival. It also noted the complainants sent a 1993 report from a Medical Entomologist at Cambridge University; the report stated that house-dust mites could survive only in moist conditions and that dry carpets would not contain a sufficient quantity of house-dust mites to cause health problems and could be effectively controlled by regular vacuuming. The Authority also noted a report sent by the complainants measured levels of various airborne biologicals; the report showed that mite allergens found in a carpet were not present in the air. It considered that the advertisement implied that carpets contained insects that could be inhaled and cause health problems. Because it considered that the advertisers had not demonstrated that carpets, as opposed to other soft furnishings, contained house-dust mites faeces that could be released into the air and cause health problems, the Authority concluded that the advertisement was misleading. It told the advertisers to amend the advertisement and advised them to consult the CAP Copy Advice team.

2. Complaint upheld
The advertisers asserted that ceramic floor tiles had been used for many years in industrial food preparation areas and met the requirements of the Food Hygiene Regulations. The advertisers sent several research papers to demonstrate the comparative cleanability of flooring surfaces; the reports demonstrated that floor tiles met with the highest standard of cleanability, especially in terms of their comparatively minor water absorption, and met with the standards required by the Food Hygiene Regulations.

The Authority noted that a report, sent by the complainants, on research conducted by the Wool Research Organisation of New Zealand (WRONZ) demonstrated that wool carpets absorbed common air pollutants associated with health problems and retained them for up to 30 years. The Authority considered that the advertisement implied that ceramic floor tiles were more hygienic than carpets and therefore less likely to cause health problems. It considered that, because the advertisers had not demonstrated that, in the specific context of the advertisement, carpets were less hygienic than floor tiles, the advertisement was misleading. The Authority told the advertisers not to repeat the approach.

3. Complaint not upheld

The advertisers pointed out that the advertisement was placed in adult home-style magazines and was a cartoon. They asserted that the cartoon of the dust mite would be less alarming than some photographs of dust mites that were freely available on the Internet. The Authority considered that most people would understand the advertisement was making the point that, unlike tiled floors, carpet had the potential to harbour dust mites. It concluded that the advertisement was unlikely to cause unnecessary alarm to consumers.


Miele Dishwashers Rated Number 1 by Interior Designers

Conde’ Nast Publication, House & Garden Magazine, has just named Miele to be the Number 1 dishwasher in the magazine's coveted The Best on the Best 2004 survey. After polling the nation’s top interior designers for their secrets and advice on the top products, Miele dishwashers came out on top, over all domestic and imported brands like Asko, Bosch, Dacor, Fisher & Pakel and Kitchen Aid. House & Garden will feature comprehensive editorial on the winning brands in the publication’s May 2004 issue. In a similar survey of top kitchen designers, New Jersey Life Magazine will also award Miele for the best dishwasher and wall oven.

Stated House & Garden, 'The fully integrated dishwashers in Miele’s Incognito series are easy to operate – there’s only one button to push – and blissfully quiet.' Miele was also recognised for being among the best wall ovens in that category.

'We are honoured to receive this prestigious recognition by House & Garden and most importantly from the design community itself,' stated Nick Ord, President and CEO of Miele, Inc. 'It’s a testament to our corporate motto, Immer Besser (Forever Better), as well as to the high performance, innovative design and enduring quality of Miele products.' On hand at the March 29th award ceremony, Paul McCormack, Marketing Manager for Miele, Inc. stated that 'to receive this award on the eve of Miele’s 75th anniversary of dishwasher production is phenomenal validation from a key target audience…the nation’s top designers. On behalf of our Chairman, Mr. Rudolf Miele, I thank you'


Apple Launches Sleek, Shaker Style Kitchen

Choosing a shaker style design for its latest kitchen, led Apple, a brand of the Kitchen Group company, to create the new Tennyson kitchen – a solid beech frame with timeless looks.

Proving a popular choice for Apple consumers, the shaker style door continues to sell well and the new Tennyson presents a classic new look – this time, injected with some strong contemporary overtones. The clean crisp lines are complemented with aluminium long bar handles, providing an uncluttered design statement.

Matched with a beech carcase, Tennyson features a number of additional new door sizes and accessories, catering for yet more bespoke interiors requiring unusual specifications and unique looks. Older properties and conversions often have higher ceilings and Apple has introduced taller wall units (now 900mm, normally 720mm high) and extra tall appliance housing units (now 2160mm, normally 1990mm high).

Also new are 450mm width base and wall unit options, plus 800mm two pan drawer sets (in addition to 600mm and 1000mm pan drawers). Tennyson is shown with this new two drawer 800mm unit – with a stylish metal and frosted glass front finish. This is coordinated with the new taller 900mm dresser unit, again finished with frosted glass.

The contemporary edge is represented again in Tennyson with the combination of Midnight Granite Gloss laminate worktop with 50mm depth. Sourced from Ardesco (Orama) and available through the Kitchen Group, this mirror finish features revolutionary technology ensuring the gloss surface is free from ‘telegraphing’ and ripples.

Tel: 01204 707070
Web: http://www.thekitchengroup.co.uk


East Coast Fittings Move to the Future

Leicestershire-based East Coast Fittings successfully completed the move to its new, purpose-built headquarters on time and with the opportunity for major expansion potential.

Managing Director Derek Goodman admits that the company was ‘bursting at the seams’ as the company has experienced much faster than expected growth over the past five years. The new premises offers some 60,000 square feet of administration, warehousing, logistics and production facilities with options for further expansion (being considered).

The site just outside Rearsby is in a central and accessible location with the M1's Junction 21 only 10 minutes distance and a new bypass under construction to take traffic directly past the entrance.

As one of the UK's major suppliers of furniture fittings, East Coast Fittings has both an advanced internal manufacturing programme and agencies for some of the best recognised international manufacturers - Blum and Hera lighting being just two of these.

Derek Goodman says that the move has been a great additional motivational factor for his longstanding staff of over 60 and ambitious plans are also afoot to develop a sophisticated training, demonstration and product display facility. Highly practical in-house exhibitions are clearly on the agenda.

East Coast Fittings' success has come about by offering the crucial mix of product quality and customer service but, also, through the development of fast emerging product design and prototype development department that works closely with specific customers.

A new corporate design is due to coincide with the launch and the new contact details are as follows:

East Coast Fittings Ltd
Auster House
Rearsby Business Park
Gaddesby Lane
Rearsby
Leicestershire
LE7 4YH

Tel: 01664 424288
Fax: 01664 424243


Rare Toilet Catalogue Comes Home

A rare and possibly priceless antique document has been returned to its roots in The Potteries after over 100 years - lost in a shed in Brazil.

'Twyford's 20th Century Catalogue' of toilets, washbasins, bidets and baths made in Stoke has finally been returned home to the Twyford Bathrooms factory.

It was discovered in the 1970s by a Brazilian Naval officer who had been given the task of clearing and refurbishing an old naval shipyard in Rio de Janeiro.

Carlos Franca discovered the gold printed catalogue amongst the accumulated rubbish in an old shipyard building. As an engineer and an architect Carlos was the ideal candidate for refurbishing the shipyard and when he stumbled across the catalogue he instinctively knew that he had found something very important.
He saved and protected it for almost forty years before contacting Twyford Bathrooms via its new website. (http://www.twyfordbathrooms.com)

He emailed the company and told Terry Woolliscroft (Twyford's Customer Training Manager and Archivist) 'Fortunately when I was inside of an old building with a lot of debris and garbage inside, I could find, with excellent condition, the following: The TWYFORDS SANITARY SPECIALTIES 20th CENTURY CATALOGUE. There is a date on it of the year 1901, written on the distributor tag. Inside the catalogue we can find the most beautiful line of sanitary products with pictures contoured with gold. In my opinion a masterpiece.'

And it really is a masterpiece. The catalogue was produced by Thomas William Twyford to celebrate both the birth of the new century and the birth of his new sanitary creations. The Unitas, The Deluge, The Tornado, The Planet, The Adamant and The Vale (yes, The Vale!!) are amongst the startling new toilets of the age shown in full colour and gold trim!

The catalogue was known to the company but, as Woolliscroft explains, the Twyford Bathrooms Archive did not have a copy. 'We knew that such a catalogue existed. It is certainly rare - it must have cost a fortune to produce - but we didn't have a copy. These beautiful documents must have all been given away. Customers clamoured for them. We suspected that they went all over the world - and now we know that at least one ended up in South America.'

Following the initial contacts with the company Carlos very kindly agreed to send the catalogue back home to its creators. Carlos carefully wrapped it and with the help of Ken Machin from Twyford's International Team despatched the parcel to arrive in Stoke at the beginning of 2004.

'It is in reasonable condition' says Woolliscroft. 'But the years have taken their toll and there is evidence of some horrible infestation.

'Inevitable, I suppose, after 70 years in an old damp shed! But with some TLC the catalogue will be returned to its former glory and used as both a reference work for Twyford designers and students and a talking point for the many visitors to our factory here in Alsager.'

Carlos is delighted that the catalogue is back home. 'It seems to be that since the shipment of the catalog to Brazil a century ago, no one else had interest for it. I know that the valued catalog is much more important to you than I.

After restoration the catalogue will go on display in the Twyford archive.


Mira Advance Shower Range Meets Caremark for Special Needs

'BEAB CARE mark' has been launched by BEAB (British Electrotechnical Approvals Board) to offer a new standard of safety for electrical goods for use by the elderly, young or infirm. Thermostatic electric showers are the first product type to be tested and certified. Mira's Advance ATL thermostatic electric shower is the first to receive the mark for all showers in the range.

The mark is given after independent testing by BEAB to verify operating safety and temperature control. The standard has been developed by the Association of Manufacturers of Domestic Appliances (AMDEA) in co-operation with leading manufacturers. It is based on additional technical requirements to fulfil the needs of the care sector.

'BEAB CARE mark certification for showers comes at a time when the issue of bathing safety has been raised by the ODPM (Office of the Deputy Prime Minister) announcement of a review of the Building Regulations,' commented Roger Crabb of Mira, on the award of the mark. 'Advance ATL electric showers are already used widely in the care sector and the Mark will offer ease of selection and reassurance.'

All of the Mira Advance ATL models are easy to use and adjust. The Advance ATL Flex model, however, has been specially designed to meet the needs of carers and those in their care. The Advance ATL range is thermostatically controlled, so ensuring a safe and stable showering temperature irrespective of changes in incoming water pressure or temperature. A sensor within the shower reads the water temperature 62 times per second and adjusts the outgoing shower water to within ± 1°C.

The Adjustable Temperature Limit (ATL) allows the shower to be set to one of eight maximum temperatures. These temperature settings range from 37° to 48°C and protect the user from selecting an unsafe showering temperature. This adjustable temperature limit is set by the fitter during installation and for special need use can be set to 41°C, the DO8 recommended temperature.

The Advance ATL Flex is particularly suitable for installations where the user requires safety, comfort and control. An extended lever makes selecting the temperature easier and the push button controls respond with an audible ' beep'. A two metre hose, with a one metre extended slide bar and an additional handset holder, offer more flexible showering, for example they are ideal for use with a showering seat or a wheelchair. The handset has a rubber finger grip giving ease of handling and four choices of spray patterns.

Electric showers give flexibility where an additional shower is to be fitted in a home adapted for an elderly or infirm person. They need only mains water, drainage and electrical connections, so that installation work and changes to the plumbing system are minimal.

Tel: +44(0)845 6006 472
Web: http://www.mirashowers.com


Williams Refrigeration and Falcon Foodservice Announce Strong Global Prospects for 2004

Williams Refrigeration and Falcon Foodservice Equipment, both part of the Aga Foodservice Equipment (AFE) Group, announce a strong global position as the companies further expand in the global market place in 2004.

Both Williams and Falcon benefit from worldwide manufacturing facilities, sales offices and distributors ensuring high product development and standards to meet both local market specifications and global quality standards.

Both Williams and Falcon are driven by their joint philosophy of strengthening their top position in the international refrigeration and prime cooking equipment market. Williams provides a wide range of globally suitable products, backed by local service, performing in extremes of Antarctica through to the deserts of the Middle East and Falcon’s extensive product range is currently being developed to appeal to the global marketplace.

Offering global 'know how', Williams Refrigeration and Falcon Foodservice Equipment benefit from a worldwide network of experienced distributors and dealers who have extensive product knowledge of the Williams, Falcon, Victory and Bongard foodservice equipment solutions The Victory brand and the Northland Group provide refrigeration solutions to the thriving USA market and the well-known Bongard bakery subsidiary supplying Europe.

As part of the 11-company strong Aga Foodservice Equipment Group, Williams and Falcon have sales offices worldwide, including the UK, Eire, Dubai, Hong Kong and Shanghai with an office soon to open in Beijing as well as Lyon and Strasbourg in France. Sales offices are also located in Benelux, Italy and Spain, USA and in Melbourne, Sydney and Brisbane in Australia.

The newly opened sales office in Dubai has provided added support to Williams and Falcon's extensive network of customers, distributors and dealers in the Middle East market and the expansion reflects a growing demand for Williams' and Falcon's commercial refrigeration and prime cooking equipment across the region, driven by the extensive growth in tourism.

Similarly, Williams is seeing steady growth in China, where in Shanghai a new sales office has been opened to support the established manufacturing facility and the company will be looking to maximise on vast opportunities as China expands and prepares to host the Olympic Games in 2008.

Kenny Maguire, International Sales Director, Aga Foodservice Equipment, explains: 'We have an exceptionally strong global position with a global manufacturing capability backed-up by local specification and a high standard of service and support. As we head into 2004 we are building even closer relationships with our customers and we are supplying more and more refrigeration and prime cooking equipment solutions to our customers. It's crucial that we can not only offer superior products to our global customers, but that we can continue to do this quickly and efficiently.'

Showcasing global capability in 2004, Williams, Falcon Foodservice Equipment and Bongard will be exhibiting their extensive range of products and services at trade shows across the globe including Williams and Bongard exhibiting at Food Hotel Asia, Singapore, 20th-23rd April 04; Williams, Falcon and Bongard will be exhibiting at Gulf Hotel, Dubai, 17th-18th May 04, and Falcon will be exhibiting at NRA, Chicago 21st-26th May 04.

More details on Williams' extensive range of products from commercial refrigeration to bakery equipment including a wide range of Gastronorm cabinets and Reach-in and Roll-in Blast Chillers and local distributors are available on + 44 1553 817 000.

Falcon Foodservice Equipment is a market leader in the commercial catering equipment industry. For more information on Falcon's range of Dominator Chargrills and many other high quality performance products, call Falcon on 01324 554221, or visit http://www.falconfoodservice.com.


Underwood Completes Two Luxury Homes at Parkridge

Kitchen designer and manufacturer Underwood Kitchens has completed three luxury homes at an exclusive and prestigious housing development in Solihull.

Underwood was appointed by the housebuilder, Parkridge Homes at an early stage of the development to design individual kitchens, bathrooms, bedrooms and home studies as part of the sales package for owners buying into this luxury development.

The Heronbrook development at Knowle consists of four houses and three apartments, Underwood has now completed three homes and work on a fourth will begin shortly.

All of the properties are set in their own private gated grounds and have been designed to the highest of standards. Although modern the houses have been designed on a traditional Victorian Villa theme with open plan and contemporary interiors.

‘This commission has been very satisfying,’ says Alex Hughes, the senior designer at Underwood responsible for this project.

‘Being able to work so closely with the owners as their new homes are being built is wonderful. The kitchens, bedrooms, bathrooms and home studies in each home are truly unique and individual.’

Tel: 01296 771800


Production to be Ceased at Sanker Spol S r.o. in Slovak Republic

The Management of Sanker Spol S r.o. last week informed its Works Council that due to Sanker's accumulating losses, it intends to close the production plant at Nitra, Slovak Republic. Following the closure, Sanker will proceed to a collective lay-off procedure.
 
Despite the best efforts by Sanker employees to improve profitability, the plant has operated at unacceptable losses for several years. The design of the factory has proved not to meet the requirements of the Sanitec production network and therefore a turnaround is regarded as unlikely. Consequently, Sanitec Corporation has decided to no longer finance losses and investments of Sanker Spol S r.o. and it will respectively reduce its ceramic sanitaryware production capacity in Europe.
 
Sanker is an indirect subsidiary of Sanitec Corporation and employs 174 people. Sanker has produced ceramic sanitaryware products mainly for the Slovak market. Customers will be properly supplied firstly from Sanker stock and then by other sources within Sanitec's production network.


Fisher & Paykel DishDrawer: OEM Deal with Whirlpool Corporation

Fisher and Paykel Appliances Limited and Whirlpool Corporation have concluded an agreement for the supply of DishDrawer dishwashers. The agreement announced on 9th March will see the New Zealand designed and manufactured appliances being made available to the U.S. market by Whirlpool Corporation.

The products to be supplied will be those of the double drawer design that are the 'integrated' type. These units, which carry differentiated features and styling, will be branded, marketed and distributed by Whirlpool Corporation in North America.

'This opportunity endorses the innovative design of this product. The agreement that we have established with Whirlpool is a further development of the strategic alliance announced last year and will help the penetration of DishDrawer throughout the USA,' said John Bongard, Managing Director of Fisher & Paykel Appliances Limited. 'We will continue to sell the full range of double and single 'Fisher & Paykel' branded DishDrawers through our own retail outlets in that country as well. The market is large enough for both companies to benefit from this arrangement,' said John.

The product will be supplied from Fisher & Paykel Appliances' Dunedin operation. lnitial shipments are expected to commence during the latter part of 2004.

Tel: +64 (9) 273 0600



Nobia's Annual General Meeting 2004

The Annual General Meeting has approved a dividend for the 2003 financial year of SEK 2.25 per share. The record date for entitlement to the dividend was 6th April 2004 and it is expected to be paid out through the agency of VPC (Swedish Securities Register Centre) on 13th April 2004.

Election of Board members
Stefan Dahlbo, Vice President of Investment AB Öresund and Ingrid Osmundsen, Country Director at Lindex AB were elected as new members of Nobia's Board. Board members Fredrik Cappelen, Bodil Eriksson, Hans Larsson, Wilhelm Laurén, Harald Mix and Thomas Nilsson were re-elected. At a statutory Board meeting, Hans Larsson was re-elected as Chairman of the Board.

Nominating Committee

The Annual General Meeting decided that a Nominating Committee will be appointed and that this will be done at a meeting convened by the Chairman of the Board during the third quarter with the Company's four largest shareholders. These shareholders will appoint the members of the Nominating Committee. The composition of the Committee will be announced in the Company's Q3 interim report. The Nominating Committee's assignment is to submit proposals for new Board members and auditors, and propose fees for the Board members and auditors to the Annual General Meeting.

President and CEO Fredrik Cappelen's address to the Annual General Meeting is available at Nobia's website: http://www.nobia.se.



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