Appliances August 2006

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Maytag's 22 Series Refrigeration - With or Without Ice?

Maytag UK is famous for its vast range of genuine American refrigeration. Renowned for its stainless steel finishes, Maytag has set the benchmark in design and aesthetics in this sector.

The stainless steel 'SOV' styling has flourished for over a decade and there are no signs of it diminishing yet. 'Consumers have an insatiable desire for American appliances especially those with a renowned and respected aspirational pedigree like Maytag's. The addition of highly desirable stainless steel finishes and SOV styling to the 'must-have' ice and water dispenser have been the icing on the cake and has added to Maytag's phenomenal success,' says Stuart Frost, Product Marketing Manager.

However, there is more to Maytag's refrigeration line-up than ice and water dispensers; those without. Maytag continues to expand its product strategy and address the demands of this emerging market. The next generation of American refrigeration to be sought-after is the side-by-side, without ice and water. Not only does this configuration offer a sleek and elegant appearance, it offers an additional benefit of extra freezer space, normally allocated to the icemaker.

Stuart Frost explains: 'The Maytag brand is enjoying its forth decade in the UK and has generated a loyal and buoyant replacement market. Many consumers have experienced the 'must-have' side-by-side, with the trend-setting ice and water dispenser. However, many prefer the benefit of extra freezer space delivered with this model variant. This adds another cubic foot of storage capacity to the freezer.'

The Maytag SOV225PW sports distinctive fully clad, brushed stainless steel doors and sides, enhanced by the addition of a 5cm top and doors with tubular handles, to complement the European design trends today.

Maytag's Dual Cool technology means it delivers performance excellence managed through touch controls for both the fridge and freezer. Its generous 22 cu.ft. capacity incorporates a raft of temperature and humidity zones to store and maintain food in prime condition for longer, while the 4* freezer delivers frost-free freezing to store frozen food perfectly and to freeze down fresh food fast to maintain faultless texture and nutritional value, and this, unusually applies to the door too. The refrigerator is decked-out with spill proof, slide out tempered glass shelves, an elevator shelf for maximising internal storage - everything on the shelf may be moved without unloading or removing the shelf - and with adjustable humidity crispers, temperature controlled drawers and beverage centre all add to the SOV225PW's charms. And, of course, its shallow depth of just 600mm makes for ease of installation in to the British kitchen.

For those who desire automatic ice making facility, an optional icemaker is available and may be retrofitted at any time.

For more information on Maytag's SOV225PW or Maytag's new brochure contact your Area Sales Manager, or call Maytag UK on 01737 231000 or visit the website at http://www.maytag.co.uk


Franke Caters for Adventurous Chefs with System 2

Franke appliances are manufactured in Stainless Steel and are grouped together into eight different Systems, each consisting of one hob, hood and oven.

The Systems have been selected on aesthetics, containing those appliances which complement each other and offering complete coordination in the kitchen, particularly if teamed with a Franke sink and tap.

For the more adventurous cook, Franke has composed System 2. Featuring the Design Chef Pyro, this System of appliances is perfect for would-be professional chefs.

The Design Chef Pyro has a pyrolytic function which enables self-cleaning of the oven, heating the interior to extreme temperatures in order to burn off unwanted debris. Once the programme has finished, the remnants can be simply wiped away to reveal a clean oven.

Quadruple glazing, which is another feature of the Design Chef Pryo, has been developed specifically for the ultra-high temperatures achieved during the pyrolytic programme and ensures the oven's glass door remains cool to the touch.

Other aspects of the Design Chef Pyro are telescopic runners, an efficient cooling fan and an advanced electronic thermostat to guarantee perfect temperature regulation for excellent cooking of even the most delicate foods.

The ideal accompaniment to the Design Chef Pyro is the Planar 90 hob. It is perfect for the accomplished chef, with four gas burners and one triple crown, integrated electronic ignition and cast iron pan supports which are both stylish and functional.

The Chef hood, which completes this System, is high speed and low noise and features continuous 24-hour ventilation, automatic cut-off timer and digital display.

Whilst making strides in the appliance sector, Franke continues to be an innovator in the development of sinks and taps.

For further information about Franke products, visit http://www.franke.co.uk or call 0161 436 6280.


DTI304J 65cm Four Zone Frameless Induction Hob

De Dietrich's DTI304J frameless model fits into a standard 60cm cavity and has four cooking zones which are all powered by independent touch controls.

De Dietrich pioneered the development of induction technology in domestic use, and is always introducing new features. Induction works by using magnetic induction coils beneath the glass surface of the hob and when a compatible pan is placed on the glass, it reacts with the inductor and this produces heat. An induction hob is almost twice the speed of gas, yet is 90% energy efficient, far more than any other type of hob. It is the most controllable type of hob offering the most precise source of heat available for cooking.

This 65cm DTI304J frameless model fits into a standard 60cm cavity and has four cooking zones which are all powered by independent touch controls. Each zone features a separate 99-minute timer to control the time to stop cooking. Each zone has 15 power levels and three direct access levels as well as a boost function where, by a single touch of the controls, maximum power is reached; ideal for sealing meat.

As always, safety is paramount with De Dietrich products and each induction hob comes with seven safety functions: anti overheat, anti overflow, automatic pan detection, small object detection, child lock, residual heat indicator and automatic stop.

Also available with black ‘pedestal’ frame DTI304B.

De Dietrich Sales (Trade) 01256 308 067
Email: sales@fagorbrandt.com
Web: http://www.dedietrich.co.uk


Choice and Style from Belling's Latest Freestanding Collection

New from freestanding cooking brand Belling, the latest 60cm freestanding products offer consumers choice, style and practicality. The cookers cover all main market requirements with gas, electric and duel fuel options and black, white or finger mark resistant Satin Steel finishes available.

Following extensive research into consumer tastes and requirements, the collection of 17 models has a brand new design; bringing Belling's freestanding aesthetic in line with that of its recently launched built-in products with sleek finishing touches such as satin nickel control knobs and handles.`

Exclusive to Belling, a user-friendly three button programmable timer is available across all fuel types to make light work of creating delicious meals; timed to perfection. Additional practical features include 20 shelf positions for more flexible cooking options, removable inner door glass for ease of cleaning and an interior light in all main ovens making it easier for consumers to see what's cooking.

Belling's Satin Steel finish is available across all fuel options. Resistant to finger marking and easy to clean; it offers a key selling point for customers who want good looks combined with practicality.

The Electric Models

Featuring a conventional top oven with dual zone variable grill; the electric models include the 664 with four element ceramic hob and fanned main oven, the 665 with programmable fanned main oven and the 668 with programmable nine function multifunction main oven. A ceramic hob with four elements including a halogen element also features on the 665 and 668.

The Gas Models
All three gas models include a top oven with variable grill, conventional main oven (programmable on both the 775 and 778), four burner gas hob and curved glass lid. Enamel pan supports feature on the 774; whilst the 775 and 778 benefit from dishwasher safe gloss cast pan supports. The 778 also incorporates a 3.5Kw wok burner; offering more flexible hob cooking options for keen cooks.

Dual Fuel
Available in all colour options, the 884 dual fuel model features a conventional top oven and dual zone electric grill, fanned main oven and internal light, minute minder and four burner gas hob with enamel pan supports and curved lid.

A selection of coordinating hoods and splashbacks are also available, providing add-on sales opportunities and enabling retailers to offer consumers a coordinated look for the kitchen.

All products in the new freestanding range have been given simple and logical model numbers, making it easy for retailers and consumers to identify and compare products on the shop floor.

The new freestanding collection is detailed in the latest Belling brochure and will be backed by an extensive advertising and PR campaign to generate consumer demand. For further information or to request a brochure visit http://www.belling.co.uk or call 0870 458 4378.


New Everhot 90 - A Modern Tradition with Unusual Advantages

British manufacturer of authentic and stylish range cookers Everhot introduces the Everhot 90. Offering a robust hand built electric range cooker without the usual installation and operational hurdles associated with other range brands, the company says that the Everhot 90 is designed for consumers who want to save energy and fuel costs and create a statement in the kitchen.

Through careful design, the Everhot is powered from a single 13A socket and operates at full working temperature 24 hours a day. The largely cast iron manufacture combined with high levels of insulation provides a range cooker which ensures the kitchen stays warm whilst still remaining highly efficient to run.

The Everhot 90 comprises; two large ovens, a grill and a large cast iron hotplate providing both a hot and simmer areas. It also benefits from a useful resting plate suitable for plate warming or use during cooking. The large top roasting oven includes an integral radiant grill whilst the bottom oven operates at a lower temperature for slower cooking. All parts of the oven can be independently adjusted to the required temperature or can be turned off when not in use, the control box is discreetly hidden away behind a front-opening door.

Key Features and Benefits of the Everhot 90 include;
* Standard 900mm width
* Exceptionally low running costs - key with climbing fuel costs
* Simple 3 pin socket connection - no hard wiring required
* Fully controllable cooking surfaces - unusual on a genuine range
* Integral grill - again unusual on a genuine range
* Background ambient kitchen warmth to create the 'farm-kitchen range-feel'

Retailers interested in displaying Everhot cookers contact Tel: 01453 890018 Fax: 01453 890958, email: sales@everhot.co.uk


The DHD585X Cylinder Island Hood

De Dietrich has added a variety of hoods to its collection and has introduced products to suit all types of kitchen, whether traditional or ultra modern. As part of its new 'Designer' range, the brand has launched this DHD585X cylinder island hood which the company says has a very high 'wow' factor.

This cylinder island hood is super quiet, and features the De Dietrich 'Silence Inside 2' trade mark, which highlights its extremely quiet operation at 34dB(A) while the maximum airflow is 900m2/h. It has an insulated motor mounted on shock absorbers, which results in very low noise levels.

Featuring state of the art technology, the hood has electronic controls, and a remote control, so the four power levels can be increased or decreased while sitting at the kitchen table. It also has halogen lighting, so a feature can be made of the hood at night.

Even after the hood has been switched off it will continue to work for a few minutes afterwards according to the power level selected. This delayed stop mechanism is to ensure that all the steam and fumes are totally removed.

Code:
DHD585X

Finish:
Stainless Steel

Market Position:
Premium

Maximum airflow:

900 m2/h

Noise level:
34dB(A) at level 1 (250m2/h) - Silence Inside 2

Hood features:
* Delayed Stop.
* S stainless steel filters.
* Carbon filter for recycling mode.
* Supplied in recycling mode.
* Ducting diameter: 120 - 150cm

Dimensions (mm):

H 790 x 1270: diameter: 36.2

De Dietrich Trade Sales: 01256 308 067
Web: http://www.dedietrich.co.uk


Whirlpool New 6th Sense Upright Freezing - AFG 8275NF

The new Whirlpool AFG8275NF Total No Frost tall upright freezer with A+ energy efficiency will save floor space in the kitchen but still gives consumers all the stylish touches and functionality that you would expect from the company. This white freezer is stylishly styled with white designer handles. A matching fridge is also available.

Whirlpools 6th Sense technology preserves food at optimum conditions, automatically freezing new items 30% faster than a normal freezer. An easy to use LED control keeps users informed of the freezer mode and temperature.

The Total No Frost system reduces humidity inside the freezer cavity, so that there is never a need to defrost. Items no longer stick to each other and labels don't become illegible or come away from the packaging.

'Twist Ice' - Easy cube ice maker. No more trying to get a full ice cube tray across the kitchen without spilling all the water and no more trying to get ice cubes out of a container and losing them down the sink or across the floor in the process!

This consists of a closed container that easy to fill with water and return to the fridge without spilling half the contents. Ice cubes form inside the container and can be released with a simple twist of a dial into a container below.

Space Management. A variety of drawer sizes are offered - 2 max space drawers allow storage of large items, for instance, the Xmas turkey or a celebration cake. Conversely, small compact drawers are also available to store those smaller portions of food that you will probably want to find quickly and easily, but used to get lost in a normal drawer. Items like small portions of bread, ice lollies in the summer or the one portion of food for someone missing the family meal....

A special pizza compartment is also provided to allow easy access for even faster food.

AFG 8275 NF Specification:
Colour: White
Freezer Capacity: 244 litres / 8.6 cu ft
Energy Performance: A
Height: 1800
Width: 596
Depth: 625
Total No Frost
6th Sense
External LED controls
2 max space drawers
2 twin drawers
Twist Ice
Pizza compartment
Fast freeze
Transparent drawers
Door open alarm
Matching ARC 1772 fridge available

Web: http://www.whirlpool.co.uk


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