Appliances December 2005

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GE Launches New 'Elegance' Style

GE Appliances, the white goods manufacturer has launched for 2006 its new 'elegance' styling. The PCG23EL is completely clad in stainless steel, offering a blend of US build quality and Italian style.

Throughout the kitchen setting, stainless steel style has grown in popularity, especially in appliances and kitchen furniture. GE has developed a new refrigeration style to reflect this trend and understands the importance of offering consumers greater choice to suit their individual lifestyle needs.

Contemporary yet functional, the 23 cu.ft PCG23EL is fully equipped with a host of key features. Both electronic ice & water dispenser and refreshment centre are clad in stainless steel. The handy dispenser with soft touch controls with built in water filter provides clean chilled water and ice 24 hours a day. In addition, the PCG23EL features a refreshment centre, allowing easy access to your favourite foods, complete with a solid serving drop down hatch.

Stainless steel long bar handles open to reveal an impressive interior, highly environmental and labour efficient, the frost-free PCG23EL features electronic temperature sensors. This technology ensures optimum conditions are maintained throughout the fridge and freezer compartments, all operated by simple digital touch controls. For items requiring a specialised storage environment, the PCG23EL also features Humidity Controlled Crisper Drawers and Custom Cool™, a compartment located at the base of the appliance, which can be set as a separate temperature zone to maximise the life of either fruit, vegetable or fresh meat products.

Added to this, the Custom Cool™ technology allows the choice to Express chill a bottle of wine in 20 minutes or defrost meat in hours in a safe sealed environment inside the fridge.

PCG23EL also features; Child Lock and Alarm, Wine Rack, Can storage rack and dispenser, 3 Full Extension Wire Freezer Baskets, Slide Out Wire Freezer Baskets, SweetSpot Shelf, Adjustable Tilt Out Freezer Door Bin, Tri-Level Lighting and a comprehensive 5 year parts and labour guarantee. Elegance styling is also available in PCG23GEL, without refreshment centre and PSG27EL, a larger capacity model at 27 cu ft.

Tel: 0800 731 8657
Web: http://www.geappliances.co.uk


Slim-Line Stainless Steel Additions Expand Belling's Freestanding Appeal

Belling has expanded its collection of 50cm freestanding cookers to include six new stainless steel and stainless steel effect models that give retailers the opportunity to offer the latest contemporary aesthetics to consumers with compact kitchens.

Proving that having limited space does not have lessen the visual impact or practical functions available, the new 50cm models offer a choice of three single cavity, two double oven and one twin cavity options across a range of fuel types.

The E515 electric, G515 gas and D515 dual fuel stainless steel single cavity models provide suitable options for customers wanting sleek design appeal. Each model includes a conventional main oven and grill, a wide viewing window and a convenient wipe clean enamel oven interior. The E515 has a sealed plate hob with four elements whilst the D515 and G515 versions feature four gas burners and enamel pan supports. The E515 and G515 are also available in white.

Adding extra flexibility to the range, the new E336 electric and G758 gas double ovens and G757 twin cavity gas oven are now available in a stainless steel effect finish that is easy to keep clean. The E336 electric model has a fanned main oven and combined electric top oven and grill, and a ceramic hob with four elements. The G758 double oven gas model has two gas ovens and a gas grill in the top cavity whilst the G757 twin cavity features a separate gas oven and grill. Both gas models have four variable gas burners, enamel pan supports, electronic ignition and a glass lid with auto safety shut-off for added peace of mind.

Handy viewing windows to both cavities and wipe-clean enamel oven interiors appear across all three models while the E336 and G758 also have an LED clock/minute minder and an oven light in the main cavity.

A new-look, easy view brochure is also available detailing all of the new freestanding options. For further information on all of Belling's appliances, visit http://www.belling.co.uk or call 0870 458 9663 for a new brochure.


Miele 'Takes Control' of the Ceramic Hobs Market with New Innovations for 2006

Following the successful launch of Miele's front control ceramic hobs in 2004, the brand is set to further boost its ceramic offering by introducing two new control types to provide greater differentiation between models, and by launching a completely new range of induction hobs.

New electronic Easy Controls will feature across a number of HiLight ceramic models. These controls are very easy to use and are centrally mounted on a touch control pad with simple +/- buttons and a digital power setting. Additional changes to the HiLight range include improved price points across the whole series.

Another new control, the Comfort Control Plus will feature on a number of high-end HiLight hobs. This electronic touch control features illuminated light rings and a user-friendly memory operation to simplify frequently used operations.

New Induction Range
Further developments within the ceramic offering include the doubling of the original KM400 induction range from three to six models, creating a completely new KM5000 series.

Every model in the new KM5000 series now has four booster zones, in addition to the popular Comfort Control electronic touch which features on existing models. They also offer a clearer and more elegant look, thanks to their new ring graphics.

Neil Pooley, Group Product Manager comments, ‘The launch of the new induction models provides enhanced choice, features and design, and further establishes Miele as the leading manufacturer of specialist cooking appliances.

‘Plus, the new competitive price points within the range also make Miele's ceramic hobs a more affordable purchase and means that retailers have an even stronger product offering and a breadth of variety to offer consumers.’

Furthermore, the new induction range has more choice in sizes. The smaller width models are available with the traditional thin steel frame or bevelled glass edge and the hobs with greater surface area now come with either traditional steel rim or as a flush mounted model. The largest capacity models retain the successful Panorama design, which is newly complemented by an additional steel rimmed model for standard installations.

Slim-line Integrated Extractors
In line with the extension to the induction range, Miele is also re-launching its series of slim-line integrated extractors, with a variety of improvements including electronic front controls, halogen lighting, dishwasher proof filters and a standard stainless steel lightshield, none of which have an impact on the current trade price.

Neil Pooley concludes ‘This is another example of Miele's ability to be at the cutting edge of modern technology and to meet consumers' needs.

‘All of these developments, plus a number of other exciting changes across the Miele built-in range, will be fully supported throughout 2006 with a comprehensive marketing programme which will include national advertising and PR.’

For stockist information call Miele on 01235 554455 or visit http://www.miele.co.uk

 


Coolzone Brand Extends its Product Offering

Refrigeration brand Coolzone is extending its range of appliances into the built-in market, as well as including a new American style fridge freezer and integrated dishwasher to complement the brand’s freestanding portfolio.

Coolzone Built-in
Built-in Fridge Freezers CZ51039IFF and CZ51048IFF offer the consumer a variety of practical features. Standing at 177.3cm tall, 54cm wide and 54cm in depth, the CZ51039IFF has a 200 litre fridge capacity and 60 litre four star freezer, a fast freeze compartment and automatic fridge defrost. Alternatively, for homeowners who require more freezer storage, the CZ51048IFF offers the same dimensions and features, but with a 100 litre freezer capacity and 158 litre fridge. Both models also come with a variety of food storage options including two salad crispers.

In addition, the Coolzone built-in range also includes the CZ51037IFR integrated undercounter fridge and CZ51038IFZ undercounter integrated freezer. These models provide consumers with greater flexibility in how they plan their built-in kitchen, allowing them to combine the products to suit their lifestyle. Both models stand at 81.8cm tall by 59.6cm wide and 55cm deep. The fridge comes with an ample 144 litre capacity, and features all of the benefits included on the larger combined fridge freezers. The freezer comes with a 91 litre capacity and again features the same fast freeze programme and four star freezing for effective food storage.

Coolzone is also launching the new CZ51040IDW Integrated Dishwasher to complement the built–in refrigeration range. A first for Coolzone, the dishwasher comfortably holds up to 12 place settings, while its five wash programmes – Intensive 70°C, Normal 50°C, Light Wash 50°C, Glass & Delicates 40°C and Economy Wash 50°C - and three wash temperatures ensure it is versatile enough for any family’s requirements.

Additional product features include:
• Three alternative spray levels and two spray functions for thorough washing
• Natural drying system
• Electronic programme selection
• Height adjustable upper basket
• Overflow protection system
• Easy clean filter

American Styling
In response to consumer demand for larger capacity products, Coolzone has added the new American style CZ51050AFF to its family of cooling appliances. With a generous 290 litre fridge capacity and 119 litre freezer, this new launch is suitable for big families or those who require the additional cool storage space. As with the rest of the Coolzone range, the new CZ1050AFF features practical functions, as well as a few extras, such as a handy ice-tray and ice storage box and salad crispers with separate humidity adjusters.

Morag Melville, Product Manager for the range comments, 'The latest additions to the Coolzone range are a great extension to an increasingly strong brand. We’re pleased to now offer the consumer an even greater choice of products at very competitive prices, while still providing the same excellent quality. This is sure to be a successful stepping stone into the built-in market for Coolzone.'

Tel: 020 8829 6354
Web: http://www.micromark.co.uk


Designed from the Inside Out: Vestfrost Function Range

Vestfrost has announced the introduction of its 'Function' refrigeration range designed to complement the brand’s high-end Zhape collection and to appeal to a broader mid-range market. The Function range of fridges and freezers is designed for Vestfrost by the highly respected Danish female industrial design duo Smedegaard & Weis.

'They created the range for consumers who are particularly interested in clever and practical aspects of design such as ease of cleaning and organisation.' says the company.

The new Vestfrost Function range comprises freestanding larder fridges, upright freezers and combi fridge/freezers. Every product in the range is covered by a 5 year parts and labour guarantee. There are three colour choices for each product – white, aluminium and stainless steel. Prices range from £339 for a 209 litre A rated upright freezer to £699 for a 344 litre A+ fridge freezer in easy clean stainless steel.

To create this range, Vestfrost says that it was as thorough with the interior design as with the exterior design. The design team used the results of Vestfrost’s long-term monitoring of use among consumers which looked at how people load a cabinet after shopping and how they maintain and organise their fridge. It was clear from this research that consumers like to be able to see very quickly what they’ve got and what they haven’t got in the fridge and that flexible storage is important so that they can quickly get organised after shopping.

Function is designed to meet these needs. Designed 'from the inside out', Function products have easy-to-remove shelves and an internal layout that makes it easy to see the contents at a quick glance. On the outside, the external designs bring a stylish addition to any kitchen.

In addition, all Function larders, upright freezers and combis are in the best energy categories, either A+ or A and are100% recyclable.

Function Key Features
• Attractive, high-quality shelves made of tempered glass. Vestfrost also uses the latest two-component plastic technology for vegetable bins, boxes and shelves so that they are robust, easy to clean and can easily be moved up and down

• The practical fruit and veg bins make it easy to store fresh produce under optimal conditions while ensuring that produce is easy to see

• All Function upright cabinets are in the best energy categories (A+ and A). This is good for the environment and good for the wallet

• The electronic operating panel is situated discreetly behind the door and is easy to operate. It includes many practical and useful features such as a high temperature alarm that is activated if the freezer temperature rises to -10oC. A memory function on the alarm records and displays temporary temperature rises, such as those caused by power failures, so you can ensure the food is still safe

• All models come with a 5 year parts and labour guarantee for added peace of mind

'We believe that this collection represents an ideal everyday choice for many consumers,' says Simon Freear, head of Vestfrost UK. 'The products are well thought-out, attractive to look at and offer clever organisation. They’re also reliable and manufactured to the highest quality standards in our factory in Denmark. This is a superb value for money range that offers flexible solutions for every modern lifestyle.'

The FZ Function range is available from kitchen specialists and independent retailers nationwide.

Tel: 01844 352906
Web: http://www.vestfrost.com


AEG-Electrolux F64570Vi Fully Integrated In Column Dishwasher

Specially designed to be installed in column, this AEG-Electrolux fully integrated dishwasher with controls neatly concealed on the rim of the door will fit into any built-in kitchen. The benefits of in column installation are easier loading and unloading, as you don't have to bend down - and controls are well out of reach of curious little fingers.

The F64570Vi features the latest dishwashing technology: advanced fuzzy logic. This is simply a system of sensors and microprocessors which wash the dishes using only the water and electricity needed, so it is AAA rated. There's also an interior light, adjustable baskets and foldable plate racks, so loading and unloading are easy.

* 11 IEC place settings - big enough to cope with the daily dishes for a family of four
* 4 programmes including Eat-Load-Go
* Automatic wash (Fuzzy Logic) - senses the size of the load and degree of soiling and automatically selects the optimum wash, rinse and drying phases to give perfect cleaning performance
* Quiet operation - only 43dBA
* LED Timer Display
* Foldable plate racks
* 3-in-1 option - to ensure the best results with 3-in-1 tablets
* 'A' Energy, 'A' Wash, 'A' Dry
* Dimensions:
Product dimensions: H759 x W546 x D563mm
Built in dimensions: H762 x 560 x 570mm.
Furniture door dimensions: H770 x W596mm

Price seen in shops £779

Consumer Contact Details:
AEG-Electrolux
Tel: 08705 350 350
Web: http://www.aeg-electrolux.co.uk


Coordinating Stainless Steel Doors Added to Stoves Built-In Collection

Giving retailers additional sell-through opportunities to capitalise on the continuing growth and popularity of built-in appliances, Stoves has added four new stainless steel appliance doors to fit its integrated fridge, freezer and fridge-freezers, creating a complete package for consumers.

Designed to offer a sleek alternative to cupboard fascias, the doors are available to fit Stoves built-under 60cm ST800LA larder fridge and ST800FZ larder freezer as well as the ST70/30 and ST50/50 fridge-freezers. The doors will also be suitable for the Stoves 600DWT fully integrated dishwasher which will be launched towards the end of 2005.

Each of the appliance door options has stainless steel bar handles that continue the aesthetic of Stoves built-in oven collection and provide consumers with the opportunity to create a look that flows across the whole kitchen.

For further information on the new appliance doors or Stoves appliances, visit http://www.stoves.co.uk or call 0870 485 9663 for a brochure.


AEG-Electrolux Adds to its Premium product Line-up with the New Luxury Teppen Yaki TM63600

Following its strategy for delivering products which focus on ‘perfect form and function’ AEG-Electrolux launches the Teppan Yaki.

'Stylish, understated and luxurious in form, yet offering high performance cooking for just about any type of food, the AEG-Electrolux TM63600 will enhance the most contemporary of kitchens.' says the company.

'This 60cm wide model is made from ultra-dense stainless steel which provides exceptional heat conduction for perfect searing and cooking of all types of food – with or without oil - from exotic sushi to down-to-earth sausage, bacon and eggs.

It is also highly effective when using pots and pans.'


Maytag Gives Your Home the Red Carpet Treatment

'With autumn upon us and Christmas looming it's that time of year when our carpets really start to take a bashing,’ says Maytag. ‘Signs of autumn get trudged into the home on children's wellies; the dog leaves muddy paw prints everywhere and as the festive season gets underway, carpets can soon end up looking tired and grubby even before all those spilled drinks and mince pie crumbs have taken a turn. The current trend for plain, light-coloured carpets certainly doesn't help in the on-going battle to keep the wall-to-wall looking fresh and clean.

‘If you are wondering just how you are going to keep your carpets looking their best for the festive season, don't despair. Help is at hand with the new, Agility deep-cleaning carpet extractor from Maytag UK. This powerful dirt buster is designed to deep clean, using an extraction method that not only removes ingrained dirt and stains, but also extends the life of your carpets and upholstery, reduces allergens and eliminates unpleasant odours.’

The lightweight Agility is as simple and quick to use as a conventional vacuum cleaner but cleans right to the bottom of the carpet pile, extracting trodden in dirt and grit and washing away spots and stains, leaving your carpets clean, fresh and dry to the touch within a couple of hours. Just fill the clip-on lightweight tank with warm water and a little cleaning solution, plug it in and you're away! You can even plug in the Agility to vacuum up spills. It can be a real godsend when entertaining all those extra guests at Christmas! The Agility can be used straight from the box and comes with a detachable tool caddy, complete with a powered hand brush for the stairs and an upholstery tool for soft furnishings.

‘No matter how many times a week you vacuum your home with a conventional vacuum cleaner your carpet could never be as hygienically clean as with the Agility,’ explained Mat Morrison-Clarke, Marketing Director of Maytag UK. He continues, ‘Simply try looking down at some of the disgusting debris you walk across each day outside, which you then tread back into your carpets on returning home - it doesn't bear thinking about, and that's before the kids and the dog come home! The reason the Agility makes such a difference is that it actually washes the carpet, where as a conventional vacuum cleaner merely dusts. The Agility not only gives the peace of mind of knowing your carpets are hygienically clean and fresh but also offers the convenience of being able to clean them to a professional standard at any time.’

Features of the Agility by Maytag
* Ready to use straight from the box
* For use on carpets, rugs and upholstery
* Compact enough to go under furniture with tools for the stairs
* Lightweight and as easy to use as a conventional vacuum cleaner
* Easy clip-on/off solution and recovering tanks that are large enough to clean several rooms and small enough to manage in a normal domestic sink
* SpringScrub brushes rotate and gently remove ingrained dirt and stains
* CleanSurge button releases extra solution for stubborn stains
* Detachable tool caddy with powered hand brush for stairs and upholstery
* Extraction of solution is so effective that carpets dry with a couple of hours
* Handle folds down for easy storage in compact space

Available from leading department stores, multiples and independent electrical retailers retailing at £239.


New Adamas Washing Machine by Maytag

Maytag UK has recently launched the new 60 Series range of premium laundry appliances featuring the Adamas washing machine.

The 60 Series range is built from the ground up using a 4 -spring commercial suspension system, stainless steel inner and outer drums, with cast iron counterbalance inside a metal casing. The range has been designed and tested to last up to 10,000 wash cycles, which for most of us is at least 15 years.

The environmentally friendly wash system of the new Adamas offers triple ‘A’ rated performance with programmes to ensure water, energy and detergent levels are kept to a minimum in an effort to preserve our planet for future generations.

Features of the Adamas washing machine:
* Triple ‘A’ ratings for wash, energy and spin for economy in use, great results and environmental savvy.
* 6kg cotton load capacity to reduce the time spent washing.
* 1800 rpm spin speed in the cottons programme for high water extraction to ensure economical tumble drying.
* Full electronic control with LCD display for user feedback and ease of use.
* Induction motor for quiet operation and no carbon brushes to wear so no future service calls.
* Four pre-set programmes, memory, and nine options including soak, economy, high water level.
* Quick wash in just 35 minutes for sluicing through clothes required in a hurry.
* Super Rinse setting offering up to 7 rinses for those with sensitive skin. Variable temperatures and spin speeds appropriate to each programme, anti-crease and delayed start options.
* Drop down door for ease of loading and unloading.
* Large 31cm porthole opening without a door seal for even easier access and no replacement seal required in the future.
* Peace of mind with 7 fold Aqua block system to prevent and protect from leakage.
* Child safety lock on dispenser and control panel.
* Finished in stainless steel and with its quiet operation and outer door concealing the inner porthole makes it ideal for installation in the kitchen.
* Matching condensing tumble dryer available that may be stacked.

Special launch offers are available for retailers and consumers. For more information call your Area Sales Manager Maytag UK 01737 231000.

Web: http://www.maytag.co.uk


Cyclone Power Ultima

Electrolux is introducing its most powerful range of cyclonic uprights yet. Developed on the basis of extensive consumer insight, this vacuum cleaner features a powerful cyclonic action and a new integrated turbo nozzle with risor visor.

'This is the only turbo nozzle on the market which can clean both horizontal or vertical surfaces - making it the ideal stair cleaning tool.' Says the company. 'The turbo nozzle's cleverly designed storage system means it is always at your fingertips and ready for use whenever you need it.

‘This upright cleaner Z6505A is packed with features to make cleaning easier, more convenient and more effective.’

A powerful 2000W motor with cyclonic action ensures outstanding cleaning performance. A large 2.4 litre bin means less frequent emptying - and the quick release feature and sealed dustbin lid makes it easy and more hygienic to handle when you do need to empty it.

The 7-stage floor selector means it is suitable for a wide range of floor types - from thick pile carpet to hard floors and the practical 7m cord length lets you clean even further without having to keep changing sockets.

A '3 to 1' clear stretch hose means you can tackle the stairs more easily, and its transparency allows you to immediately identify any blockages.

The top of the range Z5605A features HEPA filtration, making this a good choice for anyone who prefers bagless cyclonic, but wants filtration efficiency.

Features
Cyclone Power Ultima Z5605AZ Metallic Blue
* Powerful upright with 2000 W motor
* Cyclonic
* Integrated mini turbo nozzle with risor visor for horizontal and vertical cleaning.
* Excellent pick-up power
* HEPA Filter
* Large 2.4 litres dust bin with Quick Release
* Suction control
* On board tools: extension tubes, crevice nozzle, dusting brush, hard floor nozzle
* 7m cord length plus 2.4 m hose reach.
* £119.99

Also available Cyclone Power Ultima Z5600A, £99.99, 1900W, microfiltration (instead of HEPA), and no hard floor nozzle. Metallic Silver.
In shops from November 2005

Electrolux Floorcare: For brochures & stockist information: 08706 055 055 or visit the website: http://www.electrolux.co.uk


 

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