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28th January 2021
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British Ceramic Tile unveils its 2018 lookbook at its London Hub
British Ceramic Tile has revealed its 2018 look book at its London Hub at an invitation only media event last week.
Launched for the first time in 2017, the lookbook is filled with inspiration and advice, highlighting key directions and styles for the year ahead with expert advice from British Ceramic Tile's in house design and marketing team.
Designed to inspire the media when researching tile features, the beautifully designed lookbook guides and supports them through offering homeowners advice through the tile buying journey, showcasing the most coveted interior design trends and collections sweeping through our homes this next season.
Hosted by British Ceramic Tile's head of design and product, Claire O' Brien, the media event offered insight into the key looks for 2018 and what we can expect to see from the rapidly changing world of wall and floor coverings.
"Trends are ever evolving, but in tiles we can see some central themes emerging that will transform our walls and floors as we embrace colour, texture and pattern within the home," explained Claire.
"As a brand we want to excite and enthuse homeowners about the potential of tiles by providing relevant, inspiring content that makes the tile buying process much easier and enjoyable. Creating a dream home interior is what we're all incredibly passionate about, and we feel this really shines through in our 2018 look book."
6th October 2017